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Pets are not only the heart of our business. They are the reason why we are in business

The deep love of animals that inspired Rolf C. Hagen to start a pet supplies business in 1955 is the same passion driving the company today. 


At Hagen, we love the business we’re in and our love for pets shows in all that we do.

Pets continue to play an important role in our lives. We consider them part of the family. We treat them as if they were our kids. We love them. We talk to them. We dote on them. We pamper them with toys and clothes. We feed them healthy food. We take them on family vacations. We even give them gifts for Christmas.

They inspire, energize, and bring us so much joy. We cherish the companionship of cheerful, loyal dogs. We love cuddling with warm, purring cats. We enjoy tweeting birds. We are fascinated by lively hamsters. We are soothed by the sight of majestic discus or placid koi. We are intrigued by geckos.

Family pets bring out the best in us and they deserve the best in return.

Whether you’re a dog owner, cat lover, bird keeper, fish hobbyist, water gardener, or reptile enthusiast, you want quality pet products that you can trust and rely on.

At Hagen, we go to great lengths to earn the trust of pet lovers by providing safe and dependable products designed to improve the lives of pets and make pet care easier, more enjoyable and convenient.

Hagen has remained a thriving family-owned business dedicated to companionship, responsibility and unconditional love for pets.